India

2020

Client:

Beverage Trend Reports

From hooch to the top shelf, the great social lubricant has given us plenty to explore across Indian contemporary life.

Project Background & Methodologies: We worked with US photographer Gregg Segal on the Middle East instalment of his ongoing project Daily Bread that looks at local eating habits and diets for regional children, shedding light on cultural differences and health concerns. We researched and cast the project, conducted week-long diary studies with the participants and facilitated the Dubai-based photography shoot. The project has been featured in print and online, including My Modern Met, Lens Culture and more.

Client/Photographer: Greg Segal / Food Stylist: Mary Kei / Production Servicing: Wild Media

type:

trend report

subjects:

beverage

F&B

india

liquor

research

photography

social-economic

politics

nostalgia

Technology

corruption

Consumer Spending Habits

Getting to know your customers and build empathy for their payment challenges.

Social Media Privacy

Navigating cultural red lines in KSA for a social media platform.

E-Signature Trust & Security

We travelled across Europe with the Dropbox team to explore perceptions and attitudes towards trust and security in the e-signature space.

EXPO 2020 Dubai Campaign Series

For the launch campaign of EXPO 2020 Dubai, we travelled the globe to find people and places that spoke to their vision, connecting minds and creating the future.

Luxury Through the Ages

We explore all that glitters in Abu Dhabi in our film about luxury, desire and derision.

The UAE In Venice

Roar for the UAE as they win the Golden Lion at Venice 2022.