Jewellery Market Study
Insight into the jewellery markets in UAE and Saudi Arabia.
Project Background: We conducted a study for a leading jewellery brand to identify the key drivers behind the success and profitability of the jewellery markets in the UAE and KSA, while exploring cultural nuances & consumer behaviors.
Methodologies: Market visits, IDIs, expert interviews and desktop research
Deliverables & Outcomes: Valuable insight into success factors driving UAE and KSA jewellery markets as well as understanding of market structure, trends, customer preferences, retailers, product offerings and selling strategies.
